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The creator of Veja sneakers: 'Opacity is cheap. Being transparent is expensive' | Culture | EL PAÍS English
![Amazon.co.jp: [VEJA] Beja EA0200001B EA0200001B Men's Esprar Shoes, Sneakers, Leather, white/white : Clothing, Shoes & Jewelry Amazon.co.jp: [VEJA] Beja EA0200001B EA0200001B Men's Esprar Shoes, Sneakers, Leather, white/white : Clothing, Shoes & Jewelry](https://m.media-amazon.com/images/I/61yhIsX0a-L._AC_UY580_.jpg)
Amazon.co.jp: [VEJA] Beja EA0200001B EA0200001B Men's Esprar Shoes, Sneakers, Leather, white/white : Clothing, Shoes & Jewelry
VEJA - The Upian team asked the 2 VEJA founders Sébastien Kopp and François-Ghislain Morillion to go in a studio in Paris to record their story, their vision and what they have
![VEJA®: A French Sneaker Brand that Places Sustainability at the Core of its Product & Process Strategies – Branding Nerd VEJA®: A French Sneaker Brand that Places Sustainability at the Core of its Product & Process Strategies – Branding Nerd](https://brandingnerd.files.wordpress.com/2021/11/veja-2.jpg?w=1000)
VEJA®: A French Sneaker Brand that Places Sustainability at the Core of its Product & Process Strategies – Branding Nerd
![VEJA on X: "VEJA co-founder @Sebastien_Kopp and Antonio, a rubber tapper from Feijo, Acre. In Brazil the rubber tappers are called “seringueiros” # veja https://t.co/Lq5odypco4" / X VEJA on X: "VEJA co-founder @Sebastien_Kopp and Antonio, a rubber tapper from Feijo, Acre. In Brazil the rubber tappers are called “seringueiros” # veja https://t.co/Lq5odypco4" / X](https://pbs.twimg.com/media/DGzQ4QWXcAEk_nT.jpg)